I want to show you who I see, I want to show you where I go. You will be able to scan the pictures and each picture will come alive. You will go on a journey, you will go to places, you will meet people and you will feel things, and I really believe you begin to understand what I am trying to say and do. I want to show you, and I want you to understand these people, and how important they are for you and me.’ - Jimmy Nelson





To accompany Jimmy’s work and our foundation's free education program Cult-ED, Jimmy and his team created a 2019 Webby Award-winning mobile application; the Jimmy Nelson App. It is a remarkable record of their journeys with immersive 360º films, behind-the-scenes footage, storytelling and more. With this app, developed by Fonk, you will be able to scan every image of Jimmy Nelson in the books, at exhibitions or online. 


Scanning the image will enable you to step into the world behind the image, through your smartphone. Jimmy himself combined with beautiful video material will guide you through breathtaking footage, but above all uncovers the beauty of day-to-day life from all over the world. 



Within this scan modus, you will be able to scan the images. The app uses the camera of your smartphone and recognizes the image. Once your phone recognizes the image by holding the camera like you are going to take a picture of the image an eye will appear upon the photo. Clicking the eye will start the video.

Here you can monitor your progress of how many images you have scanned per chapter. By clicking on each individual chapter you can see exactly which images you have already scanned. But more importantly which content is still left you to discover. 

The Virtual Reality function is only available for the book Homage to Humanity, with which you will receive VR Goggles. Put your phone in the Goggles, and visit through the VR Gallery in the app all communities Jimmy has visited. The 360º videos will enable you to completely immersive yourself in other worlds and meet people all over the world. 


Before They Pass Away





1. Download the free Jimmy Nelson App in the App Store or in the Google Play Store and start exploring. The app is available for both Android and iOS and compatible with iPhone 6s (including 5SE) or newer and Android with 2GB RAM or higher.

2. With the Jimmy Nelson App, you can scan every picture of Jimmy Nelson very easily; the pictures themselves are scannable. Just hold your phone above the image, an eye will appear upon the image click the eye to start the film.


 3. Each picture reveals a new world of behind the scenes footage, remarkable stories and videos of Jimmy's journeys.

4. Monitor your progress to see how many pictures you have brought to life already and which ones still hold a story for you to discover. Click on the chapter for more detailed insights.

VR GALLERY (only compatible with Homage to Humanity)

 5. Enter the Virtual Gallery, where you can travel to each and every community Jimmy traveled to in Homage to Humanity. Choose a community, and unique 360º footage will bring you right in the middle of the community. 

6. For the ultimate VR adventure, insert your smartphone in the VR Goggles provided with the book and travel to all communities of Jimmy’s travels.


 7. Look around you and indulge in fascinating cultures and faraway places. It’s as if you are really there, discovering the world!

Watch the explanation video above on this page, or drop a line to support@jimmynelson.com. We will get back to you as soon as possible!